At CryoDragon, we really do specialize in custom website and graphic design. We wouldn’t say we specialized in that if we did not create custom websites! Since we can develop websites on almost any platform, we re capable of developing custom web solutions for a multitude of applications.
This question is directed at WordPress websites, so let’s take a step back and first understand what the difference is between a template and a theme.
- A WordPress theme is something that you install in the WordPress content management system and activate so that you can apply a certain design and/or style to your entire site. Let’s call these global design settings.
- A theme is made up of numerous templates that govern the layout and structure of different types of pages. These are considered localized design settings.
Template-Based Websites: Frozen Package
WordPress themes can be purchased or custom-built. When you download or purchase a WordPress theme with pre-built templates and layouts, there will be limitations to how much customization is possible because these assets are very rigid. As web designers and developers, we do work with pre-built WordPress templates in our Frozen package, and we charge for the time that it takes to discover and understand the configuration fo the theme and its templates so that the website can be customized to where you want it to be.
By hiring professional web designers, we can ensure your website is built correctly using the theme. Another advantage is that we can employ shortcodes and pre-designed or pre-coded elements to speed up the process of website creation, which is handy when it comes to those who want a simple website with a short turnaround time. This means this is our lowest-priced package.
Completely Custom WordPress Theme with Custom Features: Cryo Package
Let’s move to the other end of the spectrum where we are looking at a completely custom WordPress theme. In such projects, the team at CryoDragon would sketch our wireframes and design mockups for approval prior to touching the core build of the website. Every part of the website will be a unique design, and we will be creating our own templates for your business from scratch so that they can be re-used easily when you want to create more pages down the road.
With a custom website, you open your door to endless possibilities because we then have full control over the theme and how the website is built, allowing for easier integrations of third-party applications and custom apps should they be necessary. This is only offered in our Cryo package, which gives you the best of what we have to offer. Consequently, this is our highest-priced package.
Custom-Themed Websites from Framework: Arctic Package
Now, what if you want the best of both worlds: the customization from the Cryo package, but the lower budget from the Frozen package? We created the Arctic package for exactly this purpose.
If you choose to go with the Arctic package, you will be getting a premium theme framework that essentially gives us a fairly blank slate to work with when it comes to web design. In such a website, we do a fully custom design, but instead of using pre-built templates, we use a mixture of custom-coded or pre-built elements (or widgets) to help speed up the process of creating the website. This means that you will get a completely custom website, with any layout you want, but with the use of customized elements that are now free from the limitations of the rigidity of a pre-built template.
At the end of the day, we quote our projects based on time, so the Arctic package is essentially a faster way for us to build a custom website, which helps us lower the cost of the project.