We use proven marketing strategies and leading SEO techniques to bolster your online visibility, generate more leads through planned ad campaigns, and extend your business reach. Find out why we’re great at what we do.
Kitchener-Waterloo SEO That Works
Search engine optimization, or SEO, is the process of increasing unpaid, organic traffic to your website from popular search engines like Google and Bing. At CryoDragon, we are a team of Waterloo SEO experts that have helped many of our clients get found on search engines.
Having only started in 2015, we skyrocketed to the first page of Google for many of our targeted search terms such as Waterloo website design and Waterloo SEO. All this was done within a span of six months because we focused on quality content that was rich and optimized for important ranking factors on search engines.
This ranking did not come easy, however. It took a lot of work and planning. In fact, it still takes a lot of work and planning to maintain and improve our placement on the search engine results page amongst many of our competitors. Over the years, we have had an abundance of experience trying different techniques for Waterloo SEO, and we haved learned from each tactic. Now, we are pleased to be able to share proven techniques with our clients so that they can benefit from our years of experience.
SEO shouldn’t just be a product that you can purchase. It should be a commitment – one that requires you to constantly re-evaluate and strategize so that you can be a step above your competitors when it comes to placing in search engines. Let CryoDragon’s Waterloo SEO team help with your local SEO.
There are so many aspects to SEO, and it depends on where you are with your current website. Are you looking to enhance the SEO on your existing website without a website rebuild? Or are you looking for a new website with SEO to be implemented throughout the design or upon launch? These are questions that must be answered at the beginning of each SEO project, and it is something our Waterloo SEO experts can help with!
What kind of Waterloo SEO Service Are You Looking For?
Working in a remote environment has evolved over the past few years. The importance of having your business found on search engines (Google, Bing, Yahoo, etc.) is now mission-critical. At CryoDragon, we understand how crucial it is for your website and our search engine optimization techniques to give you an excellent return on investment. This is only possible if all parties invest time, energy and money into a solid SEO strategy that is ever-growing with your business goals and SERP performance.
Our Waterloo SEO experts have created two SEO packages for our clients. One involves a one-time investment to kickstart and prime your website for better search engine rankings – we call this “Flight” because your SEO journey is about to take flight. Once you take flight, you want to soar above your competitors. To do that, we created the monthly Soar package which requires a regular commitment. After all, anything that soars must require consistent checking, maintenance and use of air currents (in our case, search engine performance!).
Search Engine Optimization is an Investment in Your Future
Although we are great at building websites, we are also experts in getting them found on Google and other search engines. And believe us when we say it takes a lot of work and not something you can skimp on. An honest SEO effort takes a lot of planning and dedication, with regular checkpoints to assess performance. If you can do this yourself, then great! But if not, then you will need the help of an SEO professional, and our Waterloo SEO experts can help with that as your web partners.
We’ve had great success with our SEO clients and have brought them from barely making it to the 5th page of Google to being ranked as #1 on the 1st page of Google for their desired search term. This tooks months of work, and more months of optimization techniques both on- and off-site. We have also helped create successful ad campaigns to help bolster our clients’ search engine visibility. Let’s work together to find the best strategy that fits you. All initial consultations are free of charge and take only 15-20 minutes of your time to see if we’ll be a great fit.
SEO stands for Search Engine Optimization. According to Wikipedia, it is “the process of improving the quality and quantity of website traffic to a website or a web page from search engines.” The most important aspect of SEO is that it targets unpaid, organic traffic. This means that your website alone and its popularity play a role in how well it shows up on a search engine, without considering traffic from paid advertisements (called paid traffic) or direct links (called direct traffic). Because of this, search engine optimization is a field within itself, geared towards improving a website for organic traffic only.
The goal is to understand your competitors to generate popular keywords and search terms, and then optimize your website so that when people search for those terms into search engines, your website will rank higher than your competition.
Because we have to assume your competition is always improving their SEO for your shared market and target audience, SEO becomes a constant battle between competitors and something that can’t just be a one-time purchase or else you’ll be left in the dust.
We are very transparent with our prices and do not have any “hidden costs”. Simply put, we charge $80/h + HST. For any package that we present, you will know exactly where our hours are distributed so that you know what you are paying for.
Although SEO services are not considered “difficult”, they are considered time-consuming. Market and competitor research eat up a lot of our time, but it makes us confident when creating a tailored SEO strategy for your business to get you a better return on your investment.
For our Flight SEO package, we provide over 20 hours worth of service in a bundled packgae to help you improve your search engine ranking. This includes an analysis before and after our work to showcase what we have done to improve your SEO. We have not failed yet in improving our client’s SEO, but we would be lying if we can guarantee placements. Typical results are seen within several months and once results are seen, we will recommend a strategy for you to continue with SEO, or to retain our services through our monthly SEO package called Soar.
For our Soar SEO package, we provide approximately 8-10 hours of services in improving and/or maintaining your search engine ranking and placement on a SERP (search engine results page) on a monthly basis as a bundled subscription package. It is hard to see results after one month, and with regular work from us, we require at least 2 months to be pre-paid so that we can feel confident in making a difference in your search engine performance. Our Waterloo SEO experts will then provide monthly reports, updates and consultations so that you can stay on top of your competition.
What we can guarantee with our services is that we will try our very best and use all known white-label SEO techniques to get you found on search engines like Google and try to get you that coveted #1 ranking.
This really depends on the initial website audit, where we take a look at how your website was built, how it has already been optimized (or sometimes not at all), how many competitors you have, and how crowded the market already is. As you can imagine, if you are a brand new business in a crowded market with tons of competitors…you will expect to see slow results. But, it doesn’t mean there won’t be any! If anything, our Waterloo SEO experts at CryoDragon work tirelessly and try our best to boost your ranking at all times.
In general, most of our SEO clients with well-built websites to start experience noticeable improvements within 2-4 months. Brand new websites usually experience acceptable search engine rankings within 6-8 months.
It depends on where you are at with your website at the moment. Our Flight package is geared towards clients who have done minimal to some SEO on their website, but have not taken the time to do a full SEO analysis and improvement on each page. Websites that fall under this category would benefit from the Flight package because it is a one-time fee, and after a few months there will certainly be an improvement in your search engine placement.
But what if you’re not on the 1st page or #1? If that is the case, then that is when we would recommend our monthly Soar package, because that allows us to monitor, track and review your SEO performance and make adjustments to make sure you improve your ranking amongst your competitors and within your market and target audience.
We truly wish we could, but the answer is no, and that is the only answer anyone can give you. Keep in mind that ultimately, it is the search engines like Google that decide how you rank, and there is no special SEO company out there that has direct ties or influence over their search engine algorithms. Beware of anyone who claims otherwise.
The only thing our Waterloo SEO experts can guarantee is that we will try our best and work as hard as we can to get you the best ranking possible. In fact, if you are on our monthly Soar package, we can guarantee we will re-evaluate our SEO strategy if we fail to see improvements in search engine ranking and give our SEO clients the option to maintain those rankings or take a break until our services are required again. We are fully transparent in everything that we do, and will always give you our honest opinion to save you time and money.
At CryoDragon, we’re interested in fitness and bodybuilding. We regularly watch strongman competitions around the world, and we find that it makes a great analogy for search engine optimization.
Strength athletes and bodybuilders have to build muscle mass, power and maintain excellent physique throughout the year in order to stay in the competition. What do they have to do to get there? These strength athletes need to have a strict training regimen and sleeping cycle, a healthy diet, and various other elements behind the scenes that make them champions.
How does this tie in with SEO? Well, in all ways. In order to be at the top of the list amongst your competitors, a lot of work has to be put into your SEO strategy, and that strategy has to be tailored to your website, your business, and your goals just like how a training regimen is specific to an athlete’s own unique body. If you are just beginning your journey with SEO, we recommend our Flight package so that we can give you that boost to enter the competition and be ready to compete in your market when it comes to search engine placement.
Let’s go back to our strongman analogy. What happens when a strength athlete wins the strongman competition? There are really only two options: (a) they retire and eventually lose their title, or (b) they continue to train to become bigger and better than ever before to rise above their competitors.
So, let’s say you went with our Flight and/or Soar SEO package and skyrocketed to the top with the effort we put in for you. At that point, you have a decision to make: (a) stop and enjoy where you are for as long as it lasts; or (b) continue boosting your SEO so that you maintain a leader amongst your competitors. Instead of having a strict diet and training regimen, us Waterloo SEO experts replace that with flexible SEO strategies that adapt to the monthly reports we generate for your search engine performance.
So, can you stop doing SEO to maintain good results? The answer is no, SEO is something that has to be regularly maintained and optimized as your audience, your goals and your competitors evolve.
No, we do not pay for these services because they are budgeted separately by your company. However, we do help you plan ad campaigns and provide expert advice on how to manage and run these through our SEO strategy.
No, simply because we do not have the staff to do so if many clients request this. Social media accounts and social media marketing is another field altogether and if you are interested in these services, we can certainly recommend our local partners who are highly skilled in this area.